CRM solutions have either been the driving force or a disaster for many businesses over the years. The earliest implementations were little more than a database of supplier and customer addresses and contact information with limited notation/tracking functionality. The latest applications seem to have all the bells and whistles (and then some) to make access of information easier than ever for employees within an organisation.
There are many various flavours of what can be termed Customer Relationship Management (CRM) applications — from entry-level contact management solutions, to salesforce automation, all the way up to full-blown packages that interface with inventory systems and back-end accounting packages to give the users full “at-a-glance” histories of their entire transaction with suppliers, customers, staff, and production/assembly plants.

Fast can help sort through the fog to help you find the right package. Check out this article for more information.
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